Frankfurt am Main, Germany – Light + Building from 13 to 18 March 2022 will combine the best of both worlds: naturally, the world’s leading trade fair for lighting and building-services technology will be held as a physical event at Frankfurt Fair and Exhibition Centre. At the same time, and for a whole week afterwards, it will be possible to visit this meeting place for the sector digitally. From 13 to 25 March 2022, the Light + Building Digital Extension will offer new opportunities for networking, the exchange of knowledge and encounters. During this time, participants will be able to make new contacts, discover innovative products via AI-aided matchmaking, make appointments for web conferences, chat with contacts or take part in the Light + Building complementary programme and events streamed by exhibitors.

“We are beginning with a new format and building a bridge between the physical and digital worlds. Personal encounters are of inestimable value and the heart of our business. And they will continue to be so. Nevertheless, to be able to offer market access to all interested parties, supplementary digital features are now an essential aspect of the programme of all international events,” explained Iris Jeglitza-Moshage, Senior Vice President Technology Shows, Messe Frankfurt. With the new format, Light + Building will bring together demand and supply across all borders, continents and time zones thus benefiting all concerned by making them independent of any travel or other restrictions. The digital platform has three main applications to ensure that everyone finds what they are looking for: on the basis of interests, areas of expertise and language, a digital matchmaking takes place between exhibitors and participants, between the participants themselves and with respect to the programme of events.

For more information on the show, visit https://light-building.messefrankfurt.com